A new skin care renewal serum is now available. A rare red grape is being used in an anti-ageing range by budget brand Superdrug With cutting-edge skin care such as this it’s the active ingredient that counts. The addition of other ingredients is sometimes just window dressing, added by the big brands.
The cream will give you a ‘fresher and younger-looking complexion’. It’s light and non-sticky, is easily absorbed by the skin, and has a fresh, if slightly cloyingly synthetic apple-esque fragrance.
The optimum skincare range use an ingredient based on stem cells from the Gamay Teinturier Fréaux grape, found in the French region of Burgundy.
The grapes are known for protecting against sun damage for their high UV resistance and the ranges key ingredient, PhytoCellTec Solar Vitis, is based on the grapes’ stem cells.
In human skin, stem cells are responsible for creating new cells and rejuvenating ones which are damaged. As the skin ages, the number of stem cells declines and they become less efficient at repairing the skin.
But scientists have found that plant stem cells work in a similar way to those in humans, and can help the way skin stem cells regenerate.
But at first glance, it appears to be a nice enough concoction. It’s light and non-sticky, is easily absorbed by the skin, and has a fresh, if slightly cloyingly synthetic apple-esque fragrance.
It’s not surprising that Superdrug has jumped on the Swiss Apple bandwagon. The trademarked extract has been heralded as the latest, greatest weapon in the anti-ageing war.
Is it worth the hype? The Research Director of the lab which developed it, insists that it ‘offers a promise of real skin rejuvenation’, he also admits that the ‘anti-ageing benefit could not be confirmed in a clinical trial’.
Maybe for £9.99 it’s worth giving it a go, but if you think this is going to take the place of Botox, fillers and a scalpel, think again.